Answer these question form the MassEnvalopePlus case from HBS It is opinion based. This is a family business class.
- How does MassEnvelopePlus need to change?
- How should this change be lead? How would you explain the need for change to employees and family members?
- What should Roger’s and the management team’s roles be in the change process? What role should the family play?
- How could the company continue the family tradition of loyalty and generosity to employees amid technological changes and an increasingly competitive environment?
- What should Steve Grossman do to ensure that the business can be passed on to the fourth generation as a strong, growth-oriented company?
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