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Discuss the roles of PR within an organization

May 17, 2017 0 Comment

Discuss the roles of PR within an organization? Select a company and research it paying particular attention to its public relations efforts. Be sure that you check previous student posts to make sure nobody else has already posted about the company you are selecting. Identify and describe some of the proactive PR that has been done for the company to establish and maintain a favorable image. Then identify and describe the company’s crisis management PR. How have their PR specialists tried to put a good face on bad news? Be specific and provide EXAMPLES. Include scholarly research from EBSCO on the PR, proactive PR, and crisis management PR. (150-200 words or more)

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